Over the past 8 years, we have learned what it takes to be successful in the aesthetic laser industry. Whether you are an experienced Dermatologist, a Plastic surgeon, or a physician interested in providing new services to your patients, we can help you to start and/or expand your practice. Because our staff continues to run a very busy practice in this ever-changing industry, you will benefit from that continued experience. Our services include:
Creating a business plan
Before you start, you need goals. Do you want to grow an existing practice, add some procedures to a non-cosmetic medical practice, or start a new business from scratch? Whichever path you choose will require capital, passion and hard work. We will help you develop a budget, set the right expectations and start you on the way to success.
Choosing which procedures to offer
This is an exciting time to enter the cosmetic field! Laser procedures and skin care treatments are mature technologies that are growing at a remarkable rate. Demand for safe and effective technologies that also provide no down-time is growing. Pharmaceutical companies and hardware manufacturers have responded by developing exciting new technologies. Aging baby-boomers will continue to drive the demand for these services.
Picking the right technology
New technologies are introduced every year with great fanfare. Some of them are truly revolutionary, but some are more marketing that substance. We can help you pick the proven technologies for your practice. These machines cost between $80, 000 to $200,000 and comparisons are difficult due to marketing hype and a lack of clinical data. In addition, some laser platforms are extremely versatile and can perform multiple treatments, while others are limited to one procedure.
Finding the right people
Your employees need to project passion and enthusiasm for the procedures that you offer. Good phone skills and public relations knowledge will help to grow the business rapidly. We will train your key employees and show you how to motivate them and keep morale high.
Marketing your new services
Laser Skin Solutions has proven marketing techniques that generate phone calls from new patients and appointments from established ones. We have a complete toolbox of practice brochures, newspaper and magazine ads, TV tapes, radio scripts, direct mail pieces and more. Our web site alone generates a significant number of leads each week! We will coach you on phone and consultation templates, patient financing techniques and ways to cross-sell different services.
Training and ongoing support
Over the past 7 years, our facility has trained over 180 practices in the use of Lasers and the marketing of cosmetic procedures. We will provide you with a complete training manual including important clinical and scientific information, patient forms and consents, and marketing and business documents. Our networking and experience allows us to recognize emerging trends in the cosmetic business so we can pass them along to you. We will help you to provide the best service to your patients and become the most respected and dominant cosmetic practice in your area.
return to top |
